Level 1 · Unit B9
Hope Fitness Band
A wearable fitness and health product idea presented for a defined audience.
Archived coursework
Topics / tools: Business ideas · Target audience · Presentation
Page updated: 8 October 2026
Overview
I presented a lightweight fitness band concept for athletes, fitness enthusiasts and health-conscious customers.
Planning
I considered who the product was for, its features, benefits, pricing and unique selling point.
Development
I brought the idea together in a nine-page presentation.
Project evidence
Preview presentation PDF
Outcome
A business idea presentation available to read and download as a PDF.
Reflection & next improvement
I learned that a product idea needs a clear audience, benefits and costs, not just a name.